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Internet Marketing

Results 1 - 25 of 908Sort Results By: Published Date | Title | Company Name
By: Adobe     Published Date: Aug 20, 2014
This report reveals what is driving the convergence between eCommerce and WCM solutions and provides a framework for eBusiness professionals to use when considering the pros and cons of using these historically independent platforms together.
Tags : 
commerce and content, digital customer experience, mobile marketing, digital presence, ecommerce and wcm
    
Adobe
By: Adobe     Published Date: Aug 20, 2014
A Quarterly Digital Intelligence Briefing: Finding the Path to Mobile Maturity.
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web content management, commerce and content systems, mobile management systems, marketing optimisation, content management systems
    
Adobe
By: Adobe     Published Date: Aug 20, 2014
This report crtically evaluates digital experience providers and identifies the 13 most significant software vendors to research, analyse and score them.
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digital experience, adobe, evaluation of software vendors, choosing your software vendor, content delivery
    
Adobe
By: Act-On     Published Date: Aug 18, 2014
Its well-established and well-documented: Marketing automation helps businesses grow. With capabilities that span the range of inbound and outbound techniques, CRM integration, and robust measurement, marketing automation offers tremendous value to businesses of all sizes and industries by increasing efficiencies, saving costs, improving the sales pipeline, and boosting revenues. This eBook will give you the information you need so your business can begin reaping the benefits of automation.
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act-on, marketing, automation, business, crm
    
Act-On
By: Act-On     Published Date: Aug 18, 2014
A Gleansight Deep Dive assessing the benefits and tradeoffs for the small-and-medium-size business. Should you consider transitioning from using a stand-alone email marketing solution to a full-blown marketing automation platform? What are the tradeoffs between the two technologies?
Tags : 
emerging marketing, internet marketing
    
Act-On
By: Act-On     Published Date: Aug 18, 2014
Your clients are doing more online marketing and they expect you to help and guide them. Learn how you can use marketing automation tailored for agency needs to help your clients succeed and to grow your business. Discover the nine essentials on how marketing automation for agencies can give you a sharper competitive edge.
Tags : 
act-on, marketing, online, agency, automation
    
Act-On
By: Act-On     Published Date: Aug 18, 2014
Ad Age, BtoB, and Act-On deliver the results of research into the factors of successful lead-generation strategies and tactics, with findings and recommendations most pertinent to the SMB marketer and sales director.
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act-on, lead generation, management, smb, research
    
Act-On
By: Act-On     Published Date: Aug 18, 2014
Lead scoring is a key missing link in many B2B marketing strategies. A growing number of B2B marketers understand this vital role lead scoring plays in the marketing process. Yet they still face challenges getting started with lead scoring and learning how to generate a measureable ROI from their efforts. In this whitepaper you will learn seven foundational steps your company can take to set up a functional and cost-effective lead scoring strategy. These include understanding the fundamentals of lead scoring; learning how to identify the traits that define your ideal sales prospects; and building a system that will grow with your organization over time.
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act-on, marketing, integration, lead scoring, b2b
    
Act-On
By: IBM     Published Date: Aug 14, 2014
Learn how online merchants can use recommendations technology to provide shoppers with a personalized website experience. Find out what key characteristics you need in a recommendations engine, and explore strategies to increase sales and customer satisfaction.
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lift, loyalty, personalized product, recommendations, online merchants
    
IBM
By: IBM     Published Date: Aug 14, 2014
IBM Marketing Center breaks new ground with an unmatched combination of simplicity and power to give digital marketers hands-on control over all phases of the marketing lifecycle. IBM Marketing Center lets you create customer segments, design communications, manage campaigns, and more.
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personalized digital marketing, marketing center, hands-on control, customer segments, design communications
    
IBM
By: Adobe     Published Date: Aug 14, 2014
Download the new Adobe Digital Index report to see how your online marketing practices compare to the best-of-the-best websites across five industries, including retail, media and entertainment, travel and hospitality, financial services, and high tech. Youll see critical metrics on everything from mobile trends to conversion ratesso you can develop new strategies for success in 2014. Get the report now to learn and discover: - New mobile usage trends - The power of continual site improvement - Why time spent on websites is higher than ever
Tags : 
online marketing, marketing practices, mobile usage trends, web analytics, market research
    
Adobe
By: BloomReach     Published Date: Aug 08, 2014
To be recognized, to be listened to, to be understood -- they are among the most basic human desires. We want those who we deal with to know us. We want our experiences to be personal.
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bloomreach, search marketing, retail marketing, personalization, website personalization
    
BloomReach
By: BloomReach     Published Date: Aug 08, 2014
Organic search is one of the most valuable and lucrative tools for acquiring new customers. Organic search results are trusted by many consumers; and if your content is done right, they can deliver more relevant content once clicked. While, paid search is a must-have as an important marketing acquisition channel, we propose that you invest equally in organic search.
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bloomreach, ecommerce, search marketing, organic search, organic search results
    
BloomReach
By: Bazaarvoice     Published Date: Aug 05, 2014
The local consumer decision journey has changed. This step-by-step guide will show you how to connect with local consumers to improve visibility, gain control of your reputation, and drive more local leads and sales.
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bazaarvoice, customer, local advocacy, sales, online discovery
    
Bazaarvoice
By: Adobe     Published Date: Aug 05, 2014
Marketers have more channels to choose from than ever before. In 2014, their choices will become even more numerous, thanks to increasing device proliferation, the Internet of Things and the digitisation of offline channels. Crucial to succeeding in this increasingly complex world is the one concept underlying all marketing channels and the very best programs: data in, data out. In this report, we predict how data-driven marketing will evolve in 2014.
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marketers, marketing channels, data, internet, data-driven
    
Adobe
By: Adobe     Published Date: Aug 05, 2014
Social media continues to shape the digital marketplace with how brands can engage their consumer. Whether its through a sponsored link on Twitter, an inline ad with Facebook, or retail placement on Pinterest, an understanding of the current trends will go a long way to producing a successful social media marketing campaign.
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social media, digital, brands, marketing campaign, consumer
    
Adobe
By: Bazaarvoice     Published Date: Aug 01, 2014
Its no longer enough to think of consumers as online vs. in-store. The mobile shopper is neither and both of these, becoming the norm rather than the exception. 7 Ways the Mobile Consumer Changes Everything reveals new research.
Tags : 
bazaarvoice, marketing, mobile, research, content
    
Bazaarvoice
By: Bazaarvoice     Published Date: Aug 01, 2014
Its no longer enough to think of consumers as online vs. in-store. The mobile shopper is neither and both of these, becoming the norm rather than the exception. Download the new research 7 Ways the Mobile Consumer Changes Everything now.
Tags : 
bazaarvoice, web content, mobile, consumers, research
    
Bazaarvoice
By: Acquia     Published Date: Jul 24, 2014
This ebook provides best practices to consider while thinking through your redesign.
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responsive design, best practices for responsive design, designing a site for mobile users, optimising the mobile experience, interactive marketing
    
Acquia
By: Acquia     Published Date: Jul 23, 2014
This paper provides the 3 phases of the purchase and best practices for creating and driving social commerce experiences.
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driving social commerce, best practices for social commerce, 3 phases of purchases, creating commerce experiences, interactive/pr agencies
    
Acquia
By: CareCloud     Published Date: Jul 21, 2014
In this on-demand webinar, presenters will go in depth to explain and examine the ROI of EHR.
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carecloud, maximize ehr profitability, physicians and new ehrs, beware of workflows, security needs
    
CareCloud
By: CareCloud     Published Date: Jul 21, 2014
Watch this on-demand webinar to learn how one scenario can help get the most from its PM and EHR.
Tags : 
carecloud, pm and ehr, boost revenue, ehr too expensive, practice ehr
    
CareCloud
By: LogMeIn     Published Date: Jul 18, 2014
Best practices for Agents and Admins providing tips for building a live chat service.
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boldchat, livechat, customer support, tips for building live chat, webinars & web conferencing
    
LogMeIn
By: LogMeIn     Published Date: Jul 18, 2014
A Case Study on The North Face and how BoldChat was utilised as a solution to their challenge.
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boldchat case study, the north face, live chat, customer support, crm software
    
LogMeIn
By: LogMeIn     Published Date: Jul 18, 2014
This paper provides a Live Chat Comparison with a goal-driven approach to chat vendor selection.
Tags : 
live chat, boldchat, logmein, comparing live chat vendors, webinars & web conferencing
    
LogMeIn
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